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I. PRIVACY POLICY ltd. strictly monitors the protection of the security and integrity of all personal data collected by our customers. We pay special attention to the lawful, conscientious and transparent processing of personal data. We collect and process the provided data only for the purpose of specific, explicitly stated and legitimate purposes and we do not further process in a way incompatible with these purposes. The data we collect and store is kept to a minimum and is related to and limited only to what is necessary to fulfill the purposes for which we collected it. We make every effort within our organization to ensure that your personal data is always accurate and up to date, and we rely on you if you find inaccuracies in the data to eliminate it in a timely manner. We never store your data for longer than necessary for the purposes for which it is processed. We provide you with the opportunity at any time and without giving reasons to withdraw your consent to the processing of your data, as well as to delete them if you notify us of your wish. At the same time, our priority is to process in such a way as to ensure an appropriate level of security of personal data, including protection against unauthorized or unlawful processing and against accidental loss, destruction or damage. We have taken the necessary and prescribed in the applicable legislation technical and organizational measures to ensure the protection and security of personal data of our customers.

"PURE.BIO" Ltd. is a controller of personal data and in this capacity complies with the provisions of applicable law (General Regulation on Personal Data Protection - Regulation (EU) 2016/679, Personal Data Protection Act, etc.)


"PERSONAL DATA" means any information relating to an identified or identifiable individual. Personal data includes name, PIN (PIN), email address, telephone, postal address, etc.

"PROCESSING" means any operation or set of operations carried out with personal data or a set of personal data by automatic or other means such as collecting, recording, organizing, structuring, storing, adapting or modifying, retrieving, consulting, using, disclosing, disseminating or otherwise making the data available, arranging or combining, restricting, deleting or destroying.

Our privacy policy also describes the opportunities we provide to access, update or otherwise take control of the personal data we process. If you have questions about our practices or any of your rights described below, you can contact our team at This mailbox is actively monitored and managed.


PURE.BIO Ltd. collects and processes your personal data in connection with the use of the online store -, concluding contracts with the company, and in particular the following personal data in view of the following purposes:

1. Data for registration, concluding a contract / placing an order / and receiving a newsletter - names and email

Purpose for which the data is collected - Making contact with the user and sending information to him, for registration of a user in the online store, ensuring the implementation of the contract for the provision of the goods, as well as for sending a newsletter.

Grounds for processing this personal data - Explicit consent obtained from you as a customer; taking steps to conclude a contract and conclude a contract - by registering in the e-shop or placing an order without registration, as well as when ordering purchase and delivery from our online store, a contractual relationship is created with you, on which basis we process your personal data ;

2. Delivery details - your names, phone, email, address.

Purpose for which the data is collected: Fulfillment of obligations of the administrator under a contract for distance sales and delivery of purchased food.

Grounds for processing this personal data - fulfillment of the administrator's obligation to deliver the purchased food.

3. Data for issuing an invoice for the purchase of food offered by us - names, PIN, address, email;

Purpose for which the data is collected: we process this personal data in order to fulfill obligations arising from the accounting and tax legislation - the tax and accounting legislation in the Republic of Bulgaria requires the compilation of certain accounting and commercial information, including to store this information for a certain period , as well as any other information and documents relevant to taxation. Upon fulfillment of this obligation, the relevant information and documents, which also contain personal data, shall be stored for the terms provided for in the respective laws.

Grounds for processing these personal data - compliance with a legal obligation that applies to the company;

4. The company does not collect and process data on persons under 14 years of age, except with the express consent of their parents or legal representatives.


PURE.BIO Ltd. does not share, sell, rent, trade or transfer personal information collected from its customers.

There are exceptions when your personal information may be disclosed to third parties as follows:

It may be transferred as an asset in connection with a merger or sale of the business or as part of our business or as part of a corporate reorganization or other change in corporate governance.

It can be provided to service providers who assist us in providing our goods - couriers, accountants. No provider may have access to personal data stored by PURE.BIO EOOD without a prior agreement on data confidentiality and which entitles PURE.BIO EOOD to verify compliance with the obligations under the agreement. We pass on the collected personal information only to our trusted partners, together with whom we organize and provide the goods we offer. Prior to any such transfer of data, we shall verify that these providers provide sufficient guarantees that they apply appropriate technical and organizational measures in such a way that the processing complies with the requirements of the General Data Protection Regulation (Regulation (EU) 2016/679). The Personal Data Protection Act, the implementing regulations, as well as our privacy policy and to ensure the protection of the data subject's rights. In accordance with the principle of minimizing the data being processed, these providers receive only the personal information they need to perform their functions.

Service providers are not allowed to keep the general data for their own or individual benefit, nor to keep them for longer than is necessary to perform that service.

We share personal data with the provider when we have your explicit permission to do so or when there is another legal basis.

Finally, personal data may be provided to public authorities (eg control authorities and their subdivisions, crime detection and prevention authorities) only when provided for by law and under the conditions specified therein.

PURE.BIO Ltd. does not transmit / share your personal data with administrators and processors in countries outside the EU.


PURE.BIO Ltd. stores your personal data for a period not longer than the existence of your account in the online store or until the withdrawal of consent for processing. After deleting your account or withdrawing your consent, "PURE.BIO" Ltd. takes the necessary care to delete and destroy all your data without undue delay or to anonymize them (ie to bring them in a form that does not reveal your personality).

PURE.BIO EOOD stores your personal data provided in connection with online orders for a period of 5 years for the purposes of protecting the legal interests of PURE.BIO EOOD in court or administrative disputes with users of the online store, such as the accounting documents are kept for the respective statutory term.

PURE.BIO EOOD notifies you in case the data storage period needs to be extended in order to fulfill a regulatory obligation or in view of the legitimate interests of the Administrator or otherwise.


1. Right to information

You have the right at any time to request information whether your personal data is stored, the purposes for which they are processed, what categories of personal data are processed, the recipients to whom the personal data are disclosed, the estimated period for which they will be stored, whether there is an automated claim. of solutions and data profiling.

2. Right of withdrawal

If you have given your consent to the use of your data, you can withdraw it at any time with further action, without having to give reasons.

You can send us your request with the withdrawal of your consent to the following e-mail:

3. Right of adjustment

If you find that your data stored by us is inaccurate, you can contact us to correct it.

4. Right to delete data

You have the right to request that we delete your data without undue delay. We will delete them within a reasonable time, as soon as we make sure that there are no other grounds that require their processing / storage.

Once your data has been deleted, it is no longer possible to provide information.

5. Right to limit processing

In certain cases - for example, when you dispute the accuracy of the data, when checking the grounds for their storage, etc., you have the right to request that we limit the processing of your personal data. During the restriction, we can only store personal data, and other processing activities are possible only with your consent.

6. Right to data portability

In the event of a request by you, we will transmit or transfer the data to you or another administrator in a structured, widely used and machine-readable format. Direct data transfer is only possible if it is technically feasible.

7. Right to object

You may at any time and without giving any reason object to the processing of your personal data for the purposes of direct marketing, including profiling, as well as in cases where your data is processed on the basis of a public interest task or the processing is necessary for the purposes of our legitimate interests.

8. The right not to be the subject of a decision based solely on automated data processing, including profiling - "PURE.BIO" Ltd. - does not perform such data processing.

9. Right of appeal

You have the right to file a complaint against the processing of your personal data to the competent control authority (in Bulgaria - the Commission for Personal Data Protection or the court), if you believe that your rights to personal data protection have been violated.

Commission for Personal Data Protection

Sofia - 1592, Blvd. "Prof. Tsvetan Lazarov ”№ 2

Information and Contact Center - tel. 02 / 91-53-518



Contacts of PURE.BIO EOOD and data about the responsible data protection officer:

"PURE.BIO" Ltd., town of

Sofia, p.o. 1700, Studentski district

bul./ul. Josef Waldhardt Street № 3

Phone: 0883 91 91 90



Please note that when you contact us via the above email, the information you provide (your email, possibly your name and your phone number)